There's one thing that makes people stand out this time of year. It has nothing to do with what they're doing right now. Most people have been heads-down all year, cranking out deliverables, diligently attending back-to-back meetings, striving for inbox zero and indiscriminately putting out fires as they pop up. Working hard, for sure.  And not tracking their impact.  So now they're in panic mode, knowing they put in tons of effort but at a loss for how to demonstrate the val

Most of what people know about your work comes from you. Here's why this is a problem... We're conditioned to minimize our successes......

Here's why self-promotion is one of your most important responsibilities: What if you're the answer to someone's biggest problem and they...

An incredible client, a longtime VP, was 𝐢𝐧𝐯𝐢𝐭𝐞𝐝 𝐭𝐨 𝐢𝐧𝐭𝐞𝐫𝐯𝐢𝐞𝐰 𝐟𝐨𝐫 𝐭𝐡𝐞 𝐂𝐄𝐎 𝐫𝐨𝐥𝐞 𝐚𝐭 𝐡𝐞𝐫...

I used to lead crisis communications. The kind where cameras are rolling, microphones are shoved in your face, and reporters drill the same tough question over and over, waiting for you to flinch. I knew how to hold my own under pressure. Think on my feet. Manage the message. Tell our story clearly, confidently and memorably. That's why what happened later left me shocked and shattered. I was tapped to lead the first-ever social media team at a Fortune 150 company. Ten people